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Printers
Printing can be a very environmentally
damaging activity. Luckily, some printing firms
have greatly improved their supplies of
stock and their printing processes and I can recommend the
following:
Oxford GreenPrint
54a Rectory Road, Oxford, OX4 1BW
Open: Monday - Friday 11am - 5pm
Friendly, good value, use 100% post-consumer
recycled paper. Note that they have moved premises.
Good for low-cost one-colour printing on a wide range of coloured paper and card. Can do some
spot-colour work but restricted by digital
printing machine. Can also do short runs of full-colour
laser
prints upto A3. GreenPrint use
soya-based inks and are powered from renewable sources.
Seacourt
Seacourt Limited, Pony Road, Horspath Road,
Industrial Estate, Cowley, Oxford, OX4 2SE
Friendly, high quality, but a bit more
expensive than ‘normal’ printers. Seacourt
are ‘carbon neutral’,
with EC-EMAS and ISO 14001 acreditation.
They tend to use a stock of at least 75% post-consumer
waste,
with less than 25% mill broke. They
use a waterless offset printing press, making their waste
minimal.
Footprinters (Leeds)
Footprint Workers Co-op, 16 Back Sholebroke
Avenue, Leeds, West Yorkshire, LS7 3HB
Footprinters is a friendly workers
cooperative, with similar machines and stock to Oxford
GreenPrint.
Reliable, responsive and fast. Their
website is great, with many useful links, paper colours and
jargon-busting tips.
Some key design and printing terms
Artwork - the finalised design files, either emailed
or giver on a CDrom. Printers will expect this
to be
‘print-ready’ minimising the time they take getting
it ready to print. It’s a good idea to also
give the printer a
quality print-out (or emailed PDF / JPG) of how it’s
supposed to look. If you are
using a layout package
(EG Scribus or Quark) you should also give the printer copies
of the fonts
and images that the
file uses.
Bleeds - if your design has ink that goes right up
to the edge of the paper, the artwork needs to be
a bit bigger than the
final size, usually by about 3mm. The design is printed
on paper a bit bigger
than the final size,
and then after printing, the edges are trimmed off. Most
large printers assume
that you’ll want
this, always. GreenPrint and Footprinters have machines
that cannot do this, and
artwork for these
machines cannot have content near any edge, by about 8mm.
Finishing - things done to the printed materials after
printing. EG: trimming (off bleeds) & folding.
If your job involves
folding, be clear in your instructions as to which way the fold
goes!
Glossy paper - I always thought this was a plastic
coating, but actually it’s made of a fine clay that
is dug from a huge
open-cast mine in the South West of the UK, to the detriment of
the local
wildlife, loal people
and the water table. Maybe we don’t need our
publicity to be a part of this.
P.C.W. - Post Consumer Waste - a pecentage (often 100%
or 75%) referring to a paper’s source.
This represents trully
recycled stock, rather than paper made from rags, or offcuts
from a paper
mill (which is called mill broke).
GreenPrint and Footprinters use 100% post-consumer paper.
Proofs - most printers will want to give you a 'proof' - a printout of what they are about to print.
There are usually three types: A> a ‘wet-proof’ is very expensive and is an actual print out from the printing-machines they will use for the main job; B> a 'Laser-proof' is a high-quality print our from a full-colour laser printer; or C> a emailable 'PDF-proof' - just a PDF of the designs
that they are about to
print. This is a last chance for you to notice that, eg:
it’s upside-down etc.
Resolution - the amount of detail within an image, measured as
‘dots per inch’ (D.P.I.). High quality
printing is usually
done at 600dpi, sometimes more. Many people consider
300dpi to be enough,
and this is often a
sensible ‘minimum’ to stick to, especially if
you’re emailing the artwork.
Most images from the
internet are ‘low-resolution’ - just 72 or 96dpi,
which looks fine on screen
but if used in printed
materials, they look blocky or blurry. If an image is
less than 200Kb in size
it is clearly
‘low-rez’. Quality photos are usually over
1Mb in size.
Size - the width and length of the paper or card,
in millimeters. Most printers can cut the final work
into any size.
Sticking to the ‘A’ convention will mean less
wastage (in offcuts) and might be
slightly cheaper as the
job can be processed quickly along with ‘other’
normal jobs.
A4 is 29.7mm by 210mm. A5 is half of that
(210 by 14.85). A6 is half of that (14.85 by 105).
A3 is double the size of A4. A2 is double that.
A1 is is double that. A0 is... very big.
Stock - the paper or card that you are printing on.
T.C.F. - Totally Chlorine
Free - the paper was not bleached using any form of
chlorine.
ECF is not quite as good, meaning Elemental Chlorine Free.
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